Influencing the Influencers - more research
Here is another piece of research you may find interesting. "Influencing the Influencers" by DoubleClick outlines how online advertising and media impact word of mouth. Would you like to discuss the finding of the report? Feel free to post...
Here is another piece of research you may find interesting. "Influencing the Influencers" by DoubleClick outlines how online advertising and media impact word of mouth. Would you like to discuss the finding of the report? Feel free to post your opinion here! Also if you know any other interesting pieces of research share it with your colleagues here.
Download Influencing_the_Influencers _Research_by_DoubleClick