If you are working on digital marketing and media in Venezuela, then these pages are your gateway to best practice and training information. This online learning resource is where you can discuss the issues from your Academy and download the outputs of our workshops.
Best practice in digital marketing
These links take you to examples of best practice that are discussed in the training programme for internet marketers and digital strategy managers.
Your Academy Director and lead tutor is Danny Meadows-Klue: Danny@DigitalStrategyConsulting.com
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The digital networked society is a great leveller. The relationship between brands and consumers has shifted. The structure of communications has undergone this massive leap. While the smart thinking in marketing is leaping to embrace a whole new way of doing things, much of the practice in marketing still clings to the past. That's why it wasn't just gutsy, but a strategically brilliant move for Microsoft to use a television style commercial to make the point for them.]]>
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