In 2006 there was a significant growth of search engine marketing which led to a quiet revolution in media mix structure where more and more ad spend was allocated to search.
(Adnet – and interactive agency operates in a number of the CEE countries)
Digital viewpoints: Gwidon Humeniuk, Managing Director, Ad.net
Digital Intelligence
Digital Research
- Finding you the best research
- Digital Intelligence research briefings
- Media consumption of teenagers: implications for marketing to teens
- Media multi-tasking: a snapshot in changing behaviours of digital consumers
- Asia research news 2009: ICT expansion and empowerment across Asia
- OPA White Paper - A Day in the Life: An Ethnographic Study of Media Consumption
