Digital Training Academy: Denmark Classroom

Leading thinking, world class training

So what will we answer at the Digital Media Sales Academy?


Here are a few of the questions we'll aim to answer at the Digital Media Sales Academy
- Can you select the right advertising format to pitch to your clients?
- Do you know why great websites often fail to make an agency's media schedule?
- Can you choose the trading model that will give you the best returns?
- Do you know which formats to say 'no' to, and why?
- Can you quantify the effect that targeting techniques will have on your volumes and yields?
- Do you know what behavioural targeting would do to your revenues?
- Can you anticipate the market sectors that are about to switch on to digital?
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