18 October 2007
Congrats today to all of the participants in this three month orientation level Digital Social Media Academy: Lizzy Ewer, Erica Pease, Judy Piatkus, Caroline Lenton, Pauline Rowson, Mithu Mukherjee, Nicola Beauman, Katie Johnson, Helen Griffiths, Alec Gregory, Simon Clegg, Emma Dowling, Thomas Caldwell, Sam Enthoven, Leda Sammarco. This Digital Social Media Academy includes an intensive romp through the beautiful, baffling world of blogging, creating online communities, harnessing social networks and a big dose of viral marketing. Graduates left armed with three sets of digital marketing plans for their own businesses, and all confirmed that they now feel much more confident and skilled in tackling digital marketing. The Digital Social Media Academy was first devised in 2003 and includes the practical use of blogs, Facebook, YouTube, and MySpace in consumer and business marketing for both large and small firms.