10 October 2007: Digital Media Sales Academy @ IAB Polska, Warsaw (Advanced)
This advanced level Digital Media Sales Academy tackles the challenges of explaining online's impact in Central Europe. Getting media sales teams up to speed with online advertising sales is critical if a media group is going to unlock the potential revenues out there. This new international edition of our most popular Academy combines theory and practical workshops to build pitches, examine the sales points and boost the way online is marketed. We explore the power of rich media, sponsorships, home page takeovers, video advertising and integrated digital marketing, and the range of creative solutions already in place to make online marketing even more effective.
Book meetings with our trainers in Poland | Materials: Materials are restricted to participants | Bookings: email Digital's team