In this space we're listing things from the Academy that we feel 'Rock' in online advertising, and things that, if we're honest, 'Flop'. By helping our clients harness the rocks and steer away from the flops they'll produce more powerful communication and enjoy even better results. Remember, it's still a new media for many people and this can help marketers make smarter decisions...
Exercise: What rocks and flops in online advertising?
Digital Insight Reports
- Building a powerful media property: using the digital toolbox fully
- Profiling the world’s leading digital ad economy
- Building sustainable online audiences
- The digital skills crisis, told in their own words
- The digital rollercoaster: landmarks in digital development
- Getting to grips with online media planning
Digital Intelligence
Comments (1)
If you are attending a Digital Media Planning Academy, then use this space to paste in your answers to the exercise before attending the face to face part of your training. If you have any questions then just ask your Academy Manager.
Posted by Tutor - Danny Meadows-Klue | February 11, 2008 10:57 AM
Posted on February 11, 2008 10:57