7th November 2007, Johannesburg, South Africa

With rapid development continuing to be the norm, publishers need to be able to read the landscape and work as a team to set the right direction. Familiarity with the key principles behind different generations of websites is the starting point in that navigation. This reveals implications for the site’s business models and explains why some add little value and represent false paths, while others lead through the easy ground towards strong commercial growth. Digital’s Publishing Strategy Academy is the guaranteed way to boost your leadership team’s insights into digital publishing. At a time when the media landscape is undergoing such rapid and profound change, firms are suddenly faced with huge strategic decisions about their brands, technologies and business futures. Designed by some of the world’s pioneers in online publishing, it covers the latest trends and includes an online learning programme to get participants practicing their blogging, communities, social media and Web 2.0 content.

Materials: Materials are restricted to participants | Bookings: To apply for a place contact the conference organizers | Residential: Please note that this is an intensive multi day residential Digital Training Academy | If you are attending this training and you have any queries then contact your Academy Manager