Welcome to the Digital Web 2.0 Academy

Digital training workshops for your team

27 September 2007: Reaching Readers Online - Viral Marketing and Books

Digital Web 2.0 Academy @ The Bookseller

Seminar_logo_BLUE.jpg How does viral marketing really work? Why do some messages achieve the viral effect and most never get passed on? How can you harness its power? What are the risks and success factors? Which models can convert buzz to sales? What’s the right model for you? How can book launches be delivered through viral marketing? What are the tricks to viral success? How can you build database for the future?

Download_event_prospectus | Bookings: To apply for a place email Sally Greetham or call her on 020 7420 6028 | More Bookseller events | More training events @ Digital | Viral Marketing Academy | Digital Case Studies Library

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