Digital marketing industry case study library

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With over 1,000 digital marketing case studies in our library, there are great examples for how digital marketing satisfies any marketing objective you have.

Handbag case studies: we currently have 1.

Any agency or media owner can submit case studies to our team and these 1 are the strongest we have received, with the most recent case studies at the top of this page. If you're interested in more digital marketing case studies then review our complete case study library. If you're interested in submitting case studies then email our case studies manager to find out more

Case study: Handbag | Agency: Greenlight | Sector: Media | Format: Search case studyAs a leading women’s lifestyle portal, reaches over 1.5 million readers every month, delivering fresh editorial content on fashion, beauty, celebrity gossip, and much more. The brand has gone from strength to strength since it was set up in 1999 and continues to lead the market. handbag is an expanding online business with ambitious growth plans and had worked with Greenlight for over a year to develop a clear and focused paid search strategy aimed at increasing page impressions and reaching new audiences cost effectively.

A series of highly targeted PPC campaigns combined with strategic consultancy on key editorial and online issues, led to an astounding 410% rise in the number of page impressions. Cost per click on all keywords has dropped by 42% on average and the ongoing fine tuning of the campaigns means that the cost per click is now far lower than targeted.

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